It seems to be atm I guess. I was at a David Jones on the other side of town about 10 days ago. It was during the 20% off Myer sale. She offered to price match their 20% on any Lego I bought there, and while I was smooshing minifigs sold me on it. With the Black card, you normally get the 'welcome bonus' of 15,000 points, but she managed to get me double (30,000 of them). They came up on the statement added onto my 3rd Amex purchase in two lots. Anyway, you can choose membership rewards or Qantas rewards. Membership rewards are where it's at. Points can be redeemed for Coles, Bunnings, fuel and other store vouchers (no Target or Kmart), even to pay off the card at the rate of 15,000 per 100 dollars, and David Jones gift cards at the rate of 13,300 per 100 dollar voucher.