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LEGO Angry Birds Will Take Flight

Quote

LAS VEGAS, Nevada– 8th June 2015– Rovio, makers of Angry Birds, the most downloaded mobile game ever, today announced a partnership with The LEGO Group to develop a line of construction toys. LEGO® Angry Birds will be available in spring 2016 to coincide with the release of The Angry Birds Movie, a full-length feature film based on the popular gaming franchise.

“The LEGO brand has an unparalleled ability to connect with people through products that spark creativity and imagination. We’re really excited to build experiences together with this amazing best-in-class partner,” said Pekka Rantala, Chief Executive Officer of Rovio.

“We are excited to bring Angry Birds to life in LEGO form, given the popularity of the game and its characters with fans of all ages, which will only be amplified by the forthcoming film,” said Jill Wilfert, Vice President, licensing & entertainment at The LEGO Group. “We seek partnership with globally relevant properties that offer a unique and rewarding play experience to our fans, and our designers are having fun developing building sets that leverage the engaging play and deconstruction found in the Angry Birds game.”
 

Further details about the collection, available in spring of 2016, are not yet available.
 

PRESS CONTACT
Kaisu Karvala
VP, Communications
Rovio Entertainment
+358 40 5715 990
[email protected]
 

About Rovio Entertainment Ltd
Rovio Entertainment Ltd, the creator of Angry Birds™ is a global industry-changing entertainment media company headquartered in Finland that creatively combines digital with physical, breaking the boundaries of traditional content delivery. What started as a casual game in 2009 became an international phenomenon within a few months of its release. Today Angry Birds is not only the most downloaded game of all time, it is a worldwide known entertainment brand reaching out into publishing, licensing, animations, books and location based entertainment. The Angry Birds movie is slated for release in May 2016. www.rovio.com

About The LEGO Group
The LEGO Group is a privately held, family-owned company with headquarters in Billund, Denmark, and main offices in Enfield, USA, London, England, Shanghai, China and Singapore. Founded in 1932 by Ole Kirk Kristiansen, and based on the iconic LEGO brick, it is one of the world's leading manufacturers of play materials for children. Guided by the company spirit: "Only the best is good enough”, the company is committed to the development of children and aims to inspire and develop the builders of tomorrow through creative play and learning. LEGO products are sold worldwide and can be virtually explored at www.LEGO.com  

LEGO, its logo, the brick & knob configuration and the Minifigure are trademarks of The LEGO Group. ©2015 The LEGO Group.

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  • Couldn't resist:

  • mushedroom
    mushedroom

    i went to toy fair in new york and shot this video... i cued it up to the angry birds start but you might want to watch the whole video (and the other 2 vids -3 in tota

  • Alpinemaps
    Alpinemaps

    So, next time you are at Walmart for toilet paper?

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On March 20, 2016 at 3:13 PM, Kenxxx said:

I saw these available at kmart.com, and was tempted but didn't buy.  Looking for the best quick flip, I was leaning towards the 75825 PPS. It's not the biggest set (easier to ship), and has the lowest ppb - especially for what looks like a fair number of big chunky pieces.  Also like that it's a pirate ship, I like the play features of the ship, the fact that it's on wheels, the paddle wheel and oar motion, etc.  And I like the minifigs the best.  I don't know about everyone else, but when I play Angry Birds, Bomb Bird is far and away my favorite bird and for now, he seems exclusive to this set.  I think this set is the top of the line.

Thanks to your post I ordered a PPS Sunday for $33 after points and coupons and it arrived today.  I finished the first 3 of 6 numbered bags and they realy did give this $60 MSRP set the UCS treatment. The single instruction book (cardboard backed to keep it neat) is done realy well,  bound book orientation so it doesn't flop closed. It is printed on light blue paper which I find makes it easier to see the pieces. The printed sails also come cardboard backed to keep them flat and are in their own package. There are NO stickers and some neat new printed elements, and a green apple!  So far the build is pretty straight forward, fun and fast paced. Will post a pic tomorrow when it is complete. No clue how this set will do but it may be the poor man's Sea Cow or a good substitute to popping those seals on a MISB set. 

All of the sets were available at Legoland CA last week but I didn't buy any as the theme doesn't interest me for play or investment.

2016-03-17 12.58.57.jpg

Saw them at my local TRU today.  Not my cup of tea, but I was impressed with the sturdiness of the boxes!

Why not buy it with 20% off...hot items for at least a month.

Can someone help tell me if I should invest in Angry Bird Series? If yes which set?

Thank you so much!!!

This is one theme that I am not excited about from an investment point of view . But I am still getting one of each as I am a completionist and would like to have it as part of my personal collection . 

My gut says no. Apart from being popular on mobile phones and tablets more than a year ago, I don't see why. The only way this might become attractive is if the movie is a huge success and it triggers numerous sequels.

Edited by DarthBall

They've barely been released. Probably far too early to make such a determination.

  • Author
I won't pass these up at 75% off.

So, next time you are at Walmart for toilet paper?

Should I invest in X set the month it comes out? No. This goes for every theme ever times infinity.

1 minute ago, justapilgrim said:

Should I invest in X set the month it comes out? No. This goes for every theme ever times infinity.

With the only exception perhaps LEGO Shop at Home exclusives for which you want a large inventory (say 50) and you have no other way to buy them than the lego shop.

Yes but not yet. I think the little pirate ship will do best. I'll probably go 50 deep on it

I just bought the castle angry birds set for my kids. It looks neat and we had a toys r us coupon thanks to the truth thread and rewards points. I will update this with what I think after we build it.

  • Author

I'm not really impressed by theme and don't expect them to do anything investment wise.

I do, however like the Pirate Ship and the one with the hot dog stand. I'll get those for myself but that's it.

My son likes them. I like them. They are licensed, so that could help. Not a huge winner, but if it is a short production run, you never know.

12 hours ago, Omnipresent said:

Can someone help tell me if I should invest in Angry Bird Series? If yes which set?

Thank you so much!!!

Will have to be 50% off or more for me unless it's a very short life for this theme. 

Hello to all the kind folks out there that has helped given me the inputs I was looking for... Thank you so very much... Appreciate it :)

 

I was out of time for a couple of days and hence the delayed response.

 

Thank you so much for kindly sharing

They must be desperate if they thought an old ipad game was worth making these dumb things. Who cares for Angry Birds anymore? No one. Why? Because it was a stupid game then and it is a stupid game now. Another movie pandering to the few fans that even exist.

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