Selling Lego on Amazon.com

[mlc3423]

15 hours ago, freakchem said:

Just got a FBA return of Lego 75343 Star Wars Dark Trooper Helmet with a bag of pasta and some marshmallow in it.

The reimbursement process is quite smooth, however, only get $56 back... Still don't understand how the reimbursement amount is determined. Of course, the buyer was reported for abusing/violating return policy.

I don't understand why they couldn't at least have included some sauce to go with the pasta....Marshmallows?.....Makes me think of a song from one of my favorite Steve Martin movies

 

 

[Darth_Raichu]

I have a feeling Amazon is planning another round of FBA fees increases

[Tonka858]

On 7/4/2025 at 9:01 AM, Darth_Raichu said:

I have a feeling Amazon is planning another round of FBA fees increases

yea there not high enough yet LOL.My favorite is the low stock fee

Edited July 6 by Tonka858

[exciter1]

Had a bunch of polybags, GWP, and a few sets marked for deactivation tonight.

The following listings violate Amazon’s ASIN Creation Policy. You can sell your remaining inventory for 30 days from the date of this notice, after which these listings will be deactivated. You can find details of the affected listings below.

 

Why is this happening?

These products were identified as not being offered by the brand, which violates our policies protecting branded ASINs. To protect the customer experience, we limit the creation of new branded ASINs by sellers who are not associated with the brand owner.

[Bold-Arrow]

 

Getting a slew of this 💩:

The following listings violate Amazon’s ASIN Creation Policy. You can sell your remaining inventory for 30 days from the date of this notice, after which these listings will be deactivated. You can find details of the affected listings below.

 

Why is this happening?

These products were identified as not being offered by the brand, which violates our policies protecting branded ASINs. To protect the customer experience, we limit the creation of new branded ASINs by sellers who are not associated with the brand owner.

 

Note that you can request approval to create new branded ASINs for products not yet in the Amazon Catalog. To learn more, review our “ASIN Creation Policy” and “Products Approval Guidelines”.

 

What actions do I need to take?

You may continue to sell your remaining inventory for 30 days from the date of this notice before these listings are deactivated. If you have FBA inventory for these listings, please submit a removal request during this time to have it returned to your preferred location.

 

If you do not initiate a removal request before the deadline, your inventory will be processed in accordance with your “Automated unfulfillable settings”.

 

If you have not configured these settings, we may dispose of the inventory in accordance with the Amazon Services Business Solutions Agreement and FBA policies. For more information on our FBA policies, please review “FBA policies and requirements” and “FBA product restrictions”.

 

Have your listings been incorrectly identified for deactivation?

If you are selling the identical product as offered by the brand (matching the exact model, version and pack size), you can submit an invoice through your “Account Health” page by clicking “Submit appeal” next to the impacted listings and following the instructions provided.

 

What happens if I do not take these actions?

Without providing invoices, your listings will be deactivated 30 days after this notice. While this violation does not impact your account health score, please note that deleting your listings on these ASINs will not remove the violation from your “Account Health” page.

 

[Darth_Raichu]

Yeah, they already deactivated a bunch of ASINs.  Looks like the end is near for selling on Amazon

[NIevo]

Yep, just got an account full of that crap.

[I am Niko]

I've had 83 deactivated so far and the emails continue flowing in. The bots are out of control 😡

Edited 21 hours ago by I am Niko

[vasp]

Dog pages all over. at about 109 as of now for me.

[chaozz]

Yea WTF, I almost think it's lego now, Not random amazon issues

I have Bionicle's that are 15 years old that where for sure sold in stores and not GDP etc

they even removed xmas ornaments 

Time to hit them up on Twitter

Edited 20 hours ago by chaozz

[vasp]

4 minutes ago, chaozz said:

Yea WTF, I almost think it's lego now, Not random amazon issues

I have Bionicle's that are 15 years old that where for sure sold in stores and not GDP etc

they even removed xmas ornaments 

Time to hit them up on Twitter

Does that even work?

[NIevo]

4 minutes ago, chaozz said:

Yea WTF, I almost think it's lego now, Not random amazon issues

I have Bionicle's that are 15 years old that where for sure sold in stores and not GDP etc

they even removed xmas ornaments 

Time to hit them up on Twitter

 

Yep, I had wrapping LEGO wrapping paper removed.

[chaozz]

Just now, vasp said:

Does that even work?

They generally will reply with a better answer then what you get through bots on seller central

 

[chaozz]

anyone have asin's that for sure where made by Amazon? They already sent me a DM, I want to give them asin's I know AZ made

 

I have this one pulled that is a euro version, I wonder if they nuke all euro listings that get copied over with Amazon's 

copy tool LOL.

https://www.amazon.com/LEGO-Speed-Champions-76911-Martin/dp/B0B8NTTNC2

Edited 20 hours ago by chaozz

[exciter1]

1 hour ago, chaozz said:

anyone have asin's that for sure where made by Amazon? They already sent me a DM, I want to give them asin's I know AZ made

 

I have this one pulled that is a euro version, I wonder if they nuke all euro listings that get copied over with Amazon's 

copy tool LOL.

https://www.amazon.com/LEGO-Speed-Champions-76911-Martin/dp/B0B8NTTNC2

Not 100% on these, but they’ve been out there a long time.

B07BLGFT65

B00BGYOVU4

B08DP7DLZ1

[waxwing]

368 listings for me.  I'm boned.  Amazon is the worst.

[NIevo]

1 hour ago, waxwing said:

368 listings for me.  I'm boned.  Amazon is the worst.

Holy crap!!  I only had about 5% of my active listings affected. 

[Tonka858]

I was surprised to see them pull euro listings 

[Bricklectic]

Is it worth appealing? Should invoices help out

[Tonka858]

On AZ seller forum they did this to sony legacy products also today.

 

I think Amazon does not want to look like ebay, 

23 minutes ago, Bricklectic said:

Is it worth appealing? Should invoices help out

I always worry with that, They might just take  away  your lego approval. 

[gmpirate]

Well, guess we've all said it a million times, but the writing is only getting bolder on the wall.  I've unloaded most of everything deactivated so far so I'm not too hurt "right now".  Anyone want to buy some Chinese Panda's?

Actually, they are only sending us notices for products we "have listed" so far.  So I have no idea what I'm being stuck with but I guess it's all my GWP's.  ouch!

Edited 13 hours ago by gmpirate

[brickvoyeur]

My email box is flooded and they just keep popping in for listings they removed my ability to sell in December. Figured I'd stop in to see if it was just because my account was b0rked. 

Looks like everyone is getting burned now unfortunately. I imagine it will be a good time for buyers over the next month as sellers crash the market to unload what they have in warehouses versus having it all returned.

Edited 9 hours ago by brickvoyeur

[waxwing]

Anyone want to hire a 45 year old ex stone mason that's been selling **** on the internet for the last 12 years?  I'm gonna have to get inventive with the old resume.

[Bold-Arrow]

Looks like most of the my affected listings are alternate listings and not main 

[ggstoyvault]

I have been a seller of Legos on Amazon for years. I think there has been a drastic change in game play recently due to a few factors such as the "algo" amazon price bots. Along with that roi is getting lower and lower. Do we think selling vintage collectible legos on amazon is coming to an end?